Thomas Kurian, Hotel Manager at Leva Hotel, said, “We are anticipating a significant increase in business during COP28, at our 4-star hotel located on Sheikh Zayed Road in Dubai. Queries and small group bookings have already started pouring in, showcasing the growing demand for accommodations as delegates, policymakers, and participants from around the world converge on the city. As we inch closer to the event, we are optimistic about experiencing a surge in bookings and occupancy, positioning us as a preferred choice for COP28 attendees' courtesy our convenient location.
Dubai as a whole is witnessing a gradual uptick in bookings as COP28 draws near, with hotels in prime locations and close proximity to the conference venue expected to benefit the most from this trend. Our average rates during this period are projected to be higher than usual, reflecting an increase of approximately 25-30% compared to the previous year. The rationale behind these elevated rates is the expected surge in demand for accommodations during such a major international conference.
The impact of COP28 on tourism in Dubai is set to be substantial. The conference draws a diverse range of participants, including government officials, environmentalists, researchers, and media representatives from across the globe. This influx of attendees will lead to heightened tourism activity as they explore the city, engage in networking opportunities, and immerse themselves in the local culture. Moreover, the global attention and media coverage surrounding COP28 will undoubtedly enhance Dubai’s visibility and reputation as a premier destination, thereby further bolstering tourism.
While Expo was a broader exhibition covering various industries, COP28’s focused approach on climate change and sustainability differentiates it. Expo witnessed a mix of exhibitors and tourists, with varying lengths of stay. In contrast, COP28 is expected to attract longer stays, as climate conferences of this nature typically span multiple days or even weeks due to extensive discussions and parallel events. This extended duration is likely to result in attendees booking accommodations for the entire conference period.
Expect attendees for COP28 to come from all corners of the world, representing United Nations member states. Regions like Europe, Asia-Pacific, the Americas, Africa, and the Middle East will contribute participants, with nations such as the United States, China, India, and European Union member states expected to send substantial delegations. Additionally, countries facing environmental challenges, like those in Africa or small island states, will have significant representation, ensuring a comprehensive and inclusive dialogue.
For hotels in Dubai, including ours, the diverse mix of COP28 attendees presents an opportunity to cater to their specific needs. We anticipate guests from various countries, representing governments, international organizations, NGOs, and industry professionals. To meet this diverse range of preferences, our hotel is prepared to provide tailored services, multilingual staff, and cultural sensitivity, ensuring a memorable experience for all global attendees.“
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